Q + A with Coral Story Beauty

We asked Morning Dove the founder of Coral Story Beauty some questions about her new store inside Consign Couture Lake Oswego:

As a young girl I grew up in Montana with my mom, 4 sisters, and a brother. From an early age we were not allowed soda or candy, but fruit, veggies, and water. It wasn't until my college years that I finally indulged in everything. Diet Coke was my best friend for a long time! After having my son in my early 30s, going through a few health scares and dealing with poor skin in general, I finally woke up to those early teachings of my mom who said, "It matters what you put in your body as much as what you put on your body." Along with cleaning up my diet, I decided it was time to make the switch from conventional toxic makeup and skincare to clean and/or organic beauty products. Not only does my skin look the best but I also feel the best!

1. what types of products are you going to be selling?

Natural & Organic makeup and skincare mostly, with special seasonal items here and there. Our current lines are Hynt Beauty, Nu Evolution, Au Naturale, Lily Lolo, Battington Beauty, and Maya Chia.

2. where did you find the lines for Coral Story Beauty?

My own personal experience and research, with some help from a few of my favorite green beauty bloggers. There isn’t a brand in the store that doesn’t have a product in my daily rotation.

3. Where did you get the inspiration and idea to start CSB?

Online shopping for makeup can be very difficult to match your skin and I was having a hard time finding things locally. I have worked in retail for many years and have always wanted to start my own business, so doing just that with an idea I’m so passionate about made a lot of sense.

6. Will you have an online store?

Further down the road, yes, but right now we want to celebrate being a brick & mortar. Makeup and skincare is so personal that we really want to be able to spend face-to-face time with our customers and the community.

7. What do you want people to know about your brand?

Coral Story Beauty is a woman & minority owned business. We are open to everyone and want a space to help and educate people on their beauty journeys.

8. Will people be able to get makeovers at CSB?

Yes! We offer services for mini makeovers, color-matching, and going thru the existing products you currently have & thoughtfully switching what you can. We can do event makeup too!

9. What are your 5 MUST have beauty products?




Under eye concealer

Lip gloss

10. Tell us more about YOU!?

My husband and I are originally from Montana, we have been together for 14yrs, and have a 5yr old son. We have two persian cats. I am a member of the Fort Peck Assiniboine and Sioux Tribes in Montana. I am also a certified Personal Trainer and have taught classes for Baby Boot Camp SW Portland & Wilsonville. I enjoy reading books, playing with my family, working out, running, shopping, and going to Blazer games.

Be sure to join us SMALL BUSINESS SATURDAY to celebrate our Consign Couture Lake Oswego + Coral Story Beauty Grand Opening on 11/24 10a-7p. RSVP HERE

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Tidy Nest + Consign Couture Partner To Get You Organized

I'm thrilled to offer to you Melissa, my personal organizer for my home and my businesses whom I have worked with for the last 2 years. She's a north Portland resident who has been professionally organizing for 12 years. She works closely with some of Portland's prominent business owners including The Society Hotel, Posies Cafe, Mantel, Integrate Architecture and the Kenton Business Association!

Tidy Nest Organizing + Consign Couture are partnering to help you clear out your closet, consign your items and organize your space.

How it Works:

  • Sign up for a closet clean out and organization appointment with Tidy Nest

  • You will be quoted a special hourly rate that only Consign Couture customers receive.

  • Tidy Nest Organizing will help you clear your closet and organize your space.

  • Items cleared will be brought to Consign Couture for evaluation & sorting.

  • You will receive an online account with a detailed list of items that are consigned.

  • Items not being consigned will be donated and a donation receipt will be provided to you upon request.

  • You will be paid electronically for consigned items sold.

After the items have been removed from your closet and room Tidy Nest Organizing will:

  • Organize remaining items in your closet space

  • Discuss potential storage solutions based on how you use your space

  • Provide tips and techniques for maintaining an organized closet

Tidy Nest Organizing works with you to clear your closet and transform it to a stress free, functional space.

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Our 4 Core Values

It is important to us to use the voice we have to make a positive impact on our community. These are the 4 core values at the heart of Consign Couture that represent what we advocate for and support as a business:

  1. Educating on how to live more sustainably, both in regards to fashion and in every day life. 
  2. Striving to carry an equal selection of sizes 10 and over as smaller clothes, and promoting other consignment, resale and local stores you can feel good about shopping at if you don't wear under a size 10.
  3. Providing our community with workshops and classes that get women together as a way to educate, provide connection, inspire motivation and creativity, reduce stress, etc. 
  4. Sharing resources and recommendations for maintaining a healthy body, mind and spirit as a way of encouraging mental health support, especially by offering a list of providers who are accepting new patients and who offer sliding scales. Email us privately and we can share that list with you. 

We May Not Be The Right Shop For You

I have been meaning to write this for a year now. I have been studying consignment shops for the last 10 years while traveling in Phoenix, Chicago, New York City, San Francisco, Los Angeles, Seattle, Las Vegas and of course right here in Portland.


Whenever I travel I always schedule a whole day of checking out the best shops in whatever city I go to. I love shopping consignment and resale so much now I've created my own city bus tours to visit the best Portland consignment and resale shops every few months. I look over everything when I go to these shops. I look in their back room, how they organize the floor layout, the type of clothing and merchandise they take in, and most importantly I study how they price. I look at their consignment terms, consignment time length, whether or not they buy outright, etc. Do they take a mix of high end and low end? How is the low end stuff priced? (Target, Gap, Old Navy, Forever 21) How are the handbags priced? I digest and store away that information, and yes I consider it a blessing that shopping is work for me.

Time and time again researching other shops makes me feel more and more committed to why I started a consignment business 7 years ago. Before I opened Consign Couture I only shopped new and I knew how to find the best deals for new things. I wanted to create a shop that I would want to shop at myself. This means a lot of things in my shop are done in a way that appeals to me and draws from my own personal research. This is why people start businesses, right? To take their own creative ideas and go with them? I decided to carry a modern, timeless selection of clothing and if I had to label the store trends we follow it would be Nordstrom and Anthropologie. I wanted fresh and accessible. I did not want vintage, unless the vintage is Chanel, Gucci, Prada, and maybe a few other designers, in which case I’ll take vintage all day long. Each season I have to hone in on what is selling now, what is current and what feels timeless. I don’t love trends. I try to stay away from things that come in for a season and then are no longer current. I always go back to the words timeless, classic and modern.


Once I had my standards laid out, I opened and hoped that people would come. Thankfully in St. Johns they did. I remember the first day I opened. It was a Thursday and I was so mortified, I had to close after my first customers. It felt too personal. I opened 2 days later on a Saturday for real and it went great. Now that I was open I had to create systems for 6 months later when I would have my first employee. I wanted to tell her to only take “the good cute stuff” but that kind of description doesn’t cut it. We have to get detailed and even when our manuals lay it all out there is still room for error, or questions arise. A lot of what we take depends on a mixture of studying what we've taken in the past, what has and hasn't sold, and what I personally like. 7 years later we are still working on the perfect manual that details what brands, styles and types of things we consign. Now that we have 2 locations we have to be extra descriptive on what we accept in each of those stores.


Seven years ago I dreamed of opening a shop like the one we now have in Lake Oswego. Boutique feel, higher end brands, 2 computers: one for sales and one for consigning, in a neighborhood I spent part of my youth in. I was thrilled to be able to take the things I had learned over the last 7 years from opening my first consignment shop in an old converted garage and make the Lake Oswego shop a higher end version of my business plan. There is a lot of work to be done in this new location regarding honing in on our exact clientele needs while also matching what I want to see in the store. Also, and this is a new one to me: explaining how we price designer and luxury items.


First, I’d like to address a really important shift in consignment in the last few years when it comes to pricing. The cliff notes are: I price based on brand, condition and style (which is what every consignment shop will tell you.) In the last few years there has been a huge shift in how easy and accessible it is to buy second hand. Offer Up, Let Go, Craigslist, buy and sell Facebook groups, Facebook Marketplace, Poshmark, Mercari, Thredup, and the original eBay are all available 24/7 for second hand shopping online. When I started my business there was only Craigslist and eBay. In my opinion, this has made it so that consignment stores have to reduce their prices. Especially when we take into account having to beat the pricing of the huge sales that department stores consistently have now and the discount retailers like TJ Maxx, Marshalls, Nordstrom Rack, and Ross.

After all, we are selling used things. They may be in perfect condition and look never worn but I believe that to be competitive you have to price lower than what someone can get new. There are a few exceptions where we can elevate our prices: things that are out of production and still command a high value, certain luxury items that retain more value than others and certain other things that we know as shop owners will fly out the door at any price.


I got some items in yesterday in our Lake Oswego shop that still had the tags from another local consignment shop and the prices on them were 2-4 times what we would have priced them at. I thought about this and checked The Real Real, eBay and other general internet price comparisons.  One item was a floral print Diane Von Furstenberg dress (in season, good print, good condition) it came in to our shop priced at $179 from another shop. A similar DVF dress that style would cost retail on sale $179-$398 brand new. If the dress is not super current or in style but still a great brand we will take it but not price it more than $59-$89. If this dress was a maxi and a slightly different style (a more coveted current one) we could sell this dress for $100+. I have no issue with how other shops come to their pricing model (this dress was actually in one of the best shops in town previously!) This is just an example of how I go about pricing things and the reasoning behind it. 

 Actual DVF dress we got in our Lake Oswego location. Our price is $68.

Actual DVF dress we got in our Lake Oswego location. Our price is $68.

My point is that there are some fantastic designer brands out there, but just because it's DVF, Max Mara, YSL, Burberry, Gucci, Prada, etc, if its a bit worn, or tired, or the style is not “in” anymore, or its just not that cute -- it won’t sell at all even if we price low. I want to emphasize that point again. There are some styles of high end designer or even well loved brands like Coach that people simply will not buy any longer. The hobo style Coach bags that were once a huge thing? We can’t even move them for $15. The brown signature “C” Coach bags we can’t move at all!


Handbags. A whole other story. The handbags that are selling now are larger, bucket bags, cross body, backpack and some tote/clutch styles. In the past few years the styles that had previously been selling for years totally changed. The shoulder, hobo styles are a thing of the past. One of the handbag brands that used to be super popular on consignment was Marc by Marc Jacobs, but in 2016 Marc Jacobs stopped making Marc by Marc and now focuses only on Marc Jacobs. Some of the Marc Jacobs bags new changed to a more affordable price point. Marc by Marc used to be the affordable version but now its gone and the main Marc Jacobs is more affordable? This lessened the value of Marc by Marc, and at the same time the styles of Marc by Marc became a little tired as well. Moral of the story? Don’t buy handbags as an investment. (This is a general rule of thumb: some handbags may be excluded in this and actually gain in value like a Birkin bag.)


 This stunning Melrose handbag by Louis Vuitton came in this week. Perfect example of current luxury that can hold value. This bag was purchased 2 years ago for $2500 (we have the original receipt.) We have it priced at $1590. There is a tiny white mark on the bottom; if that was not there we would be able to sell at $1790. There is some LV that will fly out the door. This is a specialty bag and not an everyday bag and will take the right customer. 

This stunning Melrose handbag by Louis Vuitton came in this week. Perfect example of current luxury that can hold value. This bag was purchased 2 years ago for $2500 (we have the original receipt.) We have it priced at $1590. There is a tiny white mark on the bottom; if that was not there we would be able to sell at $1790. There is some LV that will fly out the door. This is a specialty bag and not an everyday bag and will take the right customer. 


I conclude with a phrase I say in the most loving way. “I may not be the right consignment shop for you." I will not push my prices on things I don’t think can and will sell within 60 days at a certain price. I understand that I am for the most part selling things that are secondhand and our pricing needs to be competitive.  I also I want my customers to be happy with the deals they get in my shop. I want to sell high end things for an exceptional value and I want my consignors and my customers both to be very happy. Pleasing both parties can be tough at times. I have had little to no issues in the St. Johns shop with my pricing model. In Lake Oswego we haven't yet, but I see it coming and I want to have our elevator pitch ready. That's why I wrote this. Thank you for your continued support that allows me to live my dream.




Below are a collection of photos from the St. John shop at it's start in 2011 and a few from our new Lake Oswego location. 


Mini Spring Look Book Shoot

We wanted to share some photos from a recent mini spring look book shoot we did: 

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Moving forward we're looking for more spring & summer consignment to match the gorgeous warmer weather that has finally arrived. We are constantly looking to fill our racks with more clothing above a size 10, and aim to bring in a majority of clothing  that is made from quality, natural fibers that can be worn for years to come. 

Visit our current Pinterest board for an idea of style's we're looking for in both shops.

10 Tips For Living More Sustainably

We all have room to be a little more sustainable in our lives. It's easy to get caught up in the craziness of life and let little details fall by the wayside, so here are 10 simple things you can do in your day to day life that supports living more sustainably. Some of them may seem obvious or small, but doing all of these things together will help reduce your footprint on the planet and make you feel good that you're doing your part: every little bit counts. 

  1. Bring reusable straws and utensils with you wherever you go. This helps reduce the waste from disposable plastics. It's astonishing the amount of plastic we waste when we're eating on the go. Start carrying a travel pouch of stainless steel straws and bamboo utensils (or any other variation of reusable ware) in your purse or car so you get in the habit of utilizing them.
  2. Keep a to go mug in your car for spontaneous coffee stops. It's easy to just grab a coffee on the go without thinking of the waste repercussions, but even just a few coffees a week in disposable cups majorly contributes to the waste problem.  
  3. Don't drink bottled water unless it's absolutely necessary. Start carrying a reusable water bottle with you wherever you go. If you tend to forget yours easily, buy multiple and store one at your house, in your car, at work, etc. so you won't be tempted to buy bottled water.
  4. Replace disposable plastics with reusable wares in your home. Ditch the ziplock bags and replace them with reusable snack bags, or use tupperware instead. When going to the grocery store, bring reusable produce bags from home instead of using plastic bags for produce.  
  5. Choose eco friendly cleaning products. All the harsh chemicals found in heavy duty cleaning products are harmful to you and to the environment. Eco friendly brands like Mrs. Meyer's and Seventh Generation carry all the cleaning products you could ever want and are safe to use. 
  6. Dry your clothes outdoors when the weather allows for it. Using a clothing line or a drying rack instead of your electric dryer will help the environment and reduce your electric bill. 
  7. Recycle worn out clothing and old electronics instead of throwing them in the trash. These are two common things that go to landfills when instead they can be recycled into something new. If you have clothing that is too worn out to be consigned or donated, find a recycling drop off such as GemText near you. If you have old or obsolete electronics, donate them to a local electronics recycling business such as Free Geek.
  8. Say "no" to the bag. Bring reusable bags from home whether you're shopping for groceries or clothing. Keep bags in your car so they're with you whenever you decide to stop at the store.
  9. Look for clothing made from recycled fibers when shopping new, or shop sustainably focused brands. Educate yourself on which brands are making the effort to reduce their environmental impact. Patagonia and Eileen Fisher are perfect examples of brands that are focused on being as sustainable as possible. 
  10. Shop consignment and resale. This, of course, is the ultimate way to become more sustainable with your wardrobe. Although we can't buy absolutely everything used, if we can shift our mentalities so that 50% or more of our clothing is bought used, the amount of clothing waste will drop drastically. By consigning your clothing and purchasing used clothes, you are embodying the cycle of reduce, reuse, recycle. 
 Photo credit: Sustainability Challenge

Photo credit: Sustainability Challenge

4/8 Resale & Consignment Shopping Tour Recap


Putting on these shopping tours has been a dream come true. Getting thirty women together on a bus to tour a selection of Portland's best resale, consignment and vintage stores draws in a diverse group of women who would probably never have gotten the chance to meet otherwise. On this tour we had it all: mother and daughter pairs, friends, singular women, forever customers of Consign Couture, brand new faces, women who love fashion, women who don't feel all that fashion savvy, and women who's first language is something other than English.  

The stores we showcased on this tour were all very unique from each other and all evoked the exciting feeling that comes with shopping secondhand: it's like a treasure hunt, and you never know what gems you're going to find. 

Our tour route: 

1. Consign Couture in St. John's 

   This has been our starting and ending point for all of our tours so far, where we kick the tour off with coffee, mimosas, and breakfast snacks. Located in a space that was previously an auto body garage, this shop of seven years is the epitome of repurposed magic.


2. Trove in Southwest Portland 

    An exquisitely curated little boutique with an eclectic collection of vintage home, beauty, garden and fashion pieces from all around the world. Stepping in here was like stepping into an extravagantly colorful world of beauty and texture that you never wanted to leave. 


3. Vice in Sellwood 

    They carefully curate their tiny, bright and elegant space with a gorgeous array of designer pieces, the majority of which are sourced from New York and California. Every piece in this shop is beautifully made and of the highest designer quality. 


4. Consign Couture in Lake Oswego    

    We were excited to have our very new Lake Oswego location be part of the tour. In this big, bright and open space we're creating a haven of not just consignment but putting an emphasis on self-care, wellness, education and empowerment. We have Renée Lara here as our in house stylist, who will be hosting weekly style chats on Friday mornings, as well as providing other services that will help you in "connecting personal style to fashion and well-being." 


5. Consigning Women in Lake Oswego  

    They have a large and very well put together selection of consigned clothing, handbags, shoes, jewelry, etc. There are some truly beautiful pieces here and hidden gems on their sale racks. There is literally something for everyone here.


We've chosen to focus these shopping tours on resale, consignment and vintage shops to promote the support of small, local businesses and to advocate for the sustainability factor that goes with consuming used clothing and goods rather than buying everything new. After gaining an awareness of some of the scary truths of the fashion industry, it becomes imperative that we try to shift our habits even just a little bit by supporting recycled fashion. 

Join us on our next shopping tour on June 10th: come by yourself, with a friend, with your mom, with your daughter. You can purchase tickets at Eventbrite, and stay tuned for more details as the date gets closer. See you on the bus! 

Massage Pop-Ups in Lake Oswego

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The newest addition to our Lake Oswego location is a massage chair, and we're creating a serene little haven in our studio office space where Jade will be having pop-up massage times. She'll be doing chair massages in 10, 20 and 30 minute increments as a way of adding a dose of self-care to your day that will both relax and invigorate you. 

The first four pop-up times will be: 

Friday 4/13 : 11a-1p

Wednesday 4/18 : 4p-6p

Friday 4/20 : 11a-1p

Wednesday 4/25 : 4p-6p

The pop-ups on the Friday dates will be right after Renée's weekly style chats, so come at 10 because these are something you won't want to miss.  

If you would like to reserve a specific time during any of these pop-up hours, you can email Jade at jaderiannabautista@gmail.com. Otherwise, these pop-ups will be first come first serve. Stay tuned for more dates and times in the future! 

Setting the Tone for Lake Oswego


Although both of our locations will be operating under the same name, the nature of the two shops will differ from each other slightly. Here are some general similarities and differences that will help set the tone for how our new Lake Oswego location (located at 252 B Ave. in Lake Oswego) will contrast the original St. John's location.

  • Both locations will focus on modern style consignment that is made or looks like it could have been made in the last few years. However, we will continue to accept vintage that has a classic look and/or can seamlessly blend into a modern style wardrobe. 
  • Both locations will carry a majority of women's consignment. The St. John's location will continue to have a small curated men's section, and in Lake Oswego we will be accepting a small selection of higher end men's and children's consignment. 
  • Although you will see a lot of similar brands and styles at both locations, the Lake Oswego location will carry more designer and luxury brands than you might see at our St. John's location. 

We've already gotten some amazing consignment in Lake Oswego that really puts an emphasis on the caliber and quality you can expect to see there: this week we've taken in pieces by Chanel, Chloe, Louis Vuitton, Celine, Hermes, Steven Alan, etc. 

Overall, the priority in both locations is to take in quality clothing that can be worn and loved and possibly even re-consigned later. We strive to carry a majority of natural fiber clothing that is better for us and for the environment.

As for the process of consigning, if you are already a consignor in St John's and wish to consign in Lake Oswego, you will have a singular account that you can use for both locations. Although your consignor credit can be used in both locations interchangeably, check payouts will have to be kept separate to each location until further notice.  

Photos of us getting ready to open

Sustainable Fashion Book Club Recap: 5 Brands Leading the Way

The fashion industry is the third highest pollutant in the world. 

We have hosted two sustainable fashion book clubs at the shop so far, and each book we've read has been an eye opening experience of recognizing that our shopping habits and fashion decisions are now a question of ethics. As consumers in this industry we have the power to vote with our dollars and help fuel a transformation. 


Our most recent book club was focused on the book "Wear No Evil: How to Change the World with Your Wardrobe" by Greta Eagan. It is a handbook of sorts that looks to inspire a change in our consumption habits that is more ethically conscious. After reading this book you will no longer be able to shop without scrutinizing tags for fiber content and mentally rating the quality of the item you are purchasing. By paying attention to where a clothing item is made, the fibers it's made out of, and the practices of the brand producing it, we can make better fashion choices that are not only better for the environment but will fill our wardrobes with higher quality, longer lasting clothing that will hold up for years of use.

Five brands that are setting the tone for sustainable fashion:

  1. Patagonia: 100% committed to functionality and the environment, Patagonia has a program called Common Threads where they take back used Patagonia Capilene and repurpose it into usable fabric again. 
  2. Eileen Fisher: In 2013 the Green Eileen concept was launched. Customers can now bring back their used Eileen Fisher pieces to any of their locations, and once they are inspected and sorted, the items that meet their standard for good condition are resold in a Green Eileen store at a discount.   
  3. People Tree: As a fair trade company, People Tree abides by the ten fair trade standards set by the World Fair Trade Organization. They solely use natural, sustainable fibers free of chemicals and pesticides. 
  4. Everlane: "Radical Transparency" is the MO of this company. Besides working with the most ethical factories around the world and sourcing quality fibers and materials that are made to last, Everlane also chooses to share the exact amount their pieces cost to make, including material, labor, transport, etc. 
  5. Reformation: Based in Los Angeles, Reformation does the majority of their designing and manufacturing there. Their mission is to make as little environmental impact as possible while making beautiful, quality clothing. 

Besides choosing to support more ethically conscious brands, one of the biggest ways you can contribute to sustainable fashion and promote recycling of clothing is by shopping resale and consignment. As a consignment shop we are striving to resell clothing that is made from natural, recyclable fibers of a quality that will hold up for years to come. This Reformation dress came into the shop last week and is the perfect example of what we strive to carry. Below are the dress tags that speak to the sustainable nature of their company and what we look for in a re-sellable garment. 

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5 Things You Can Do With Your Consignment Money

Because consignment stores take a percentage of whatever sells in order to cover the costs of what it takes to run a business, realistically consigning your clothing won't make you rich. However, it will supply you with extra pocket money that you wouldn't have had otherwise. Why not treat yourself with the extra cash, or spend it on something you normally wouldn't? Here are some ideas of what to do with the consignment money you earn: 

  1. Turn it right back around and use it towards a purchase at the store you're consigning with. Part of the fun of consigning your old clothes is making room in your closet for fresh new additions, right? Getting rid of a handful of things you don't wear anymore and putting back in one new thing that you love is a great way to keep your closet fresh and minimal.
  2. Use it to take yourself on a self-care date, whatever that means for you... Take yourself out for coffee, go to the movies, get a manicure or pedicure, go soaking at a spa, etc. 
  3. Save it up and splurge on that special piece of jewelry you've been eyeing but are having a hard time justifying buying for yourself. It will feel special and well earned if you wait and pay for it with money made from consignment. 
  4. Buy yourself a bouquet of flowers or a cute potted plant next time you're at the grocery store. It's the little things that create beauty in every day life that induce happiness and spark creativity.  
  5. Donate it to a local charity or non-profit organization. Being selfless and doing something to help other's in need can bring the greatest and purest joy. 

5 Reasons Shopping Consignment & Resale Will Be Your New Favorite Past Time

  1. It feels like a treasure hunt every time. You never know what you're going to find when you step foot in a consignment or resale shop. There's a good chance that there are no duplicates of any one item in that particular shop, and if you find something that is your style, your size, and fits like a glove, it feels like you were meant to have it. It makes shopping a much more personal and gratifying experience. 
  2. Your wallet will thank you. Consignment and resale shops price their items at a small percentage of what they would cost new. You can still get your shopping fix and make fresh additions to your wardrobe while spending a fraction of what you would spend shopping new.
  3. Buying previously owned clothing is more eco friendly and sustainable. Did you know that the average American throws away 70 pounds of clothing annually? The fashion industry is one of the world's largest polluters, due to the fast fashion crisis and societal pressure to stay on trend with whatever is currently fashionable. By becoming a conscious consumer and shopping consignment and resale you are contributing to the recycling process and helping build a solution to the problem.
  4. Shopping at consignment and resale stores means supporting local small businesses. Rather than supporting big name corporations, your money is going into the local economy and helping small businesses survive and thrive. 
  5. If you bring in your own clothes for consignment, you can use your earnings toward purchases. You can get rid of clothes you don't wear in a sustainable way while keeping your own closet updated on a budget by making purchases when your items sell. Some consignment stores will even give you a better percentage on your earnings if you choose to use it as trade instead of cash.

10 Tips for Finding the Best Consignment Treasures


Finding unique consignment scores is both thrilling and satisfying. Here are 10 tips to finding the best consignment treasures and deals consistently:

  1. Browse your favorite consignment shops often and get to know what shops you have in your area. Having a good local neighborhood consignment store means you can pop in whenever you're passing by to see what's new. 
  2. After you've established a knowledge of the shops in your local vicinity, venture out once in a while to new places in new areas to keep things fresh and see what else is out there. 
  3. Learn when shops mark things down and what their sale practices are. Some shops automatically discount things after they've been in the shop for a certain amount of time, some shops do seasonal sales, and some do random sporadic sales throughout the year. 
  4. Don't be afraid to ask what shop keepers are pricing behind the counter. If they're able to price it quickly, you may score something before it's even been put out on the sales floor. 
  5. Browse through the "go-back" rack that's usually located by the fitting room from what people have already tried on that day. It's like shopping through a section of the shop specially curated by the people who shop there. 
  6. Ask the people working there what's new in the shop or what their current favorite things are. Sometimes it helps to have a fresh pair of eyes show you things in case you missed anything. 
  7. If you're on the hunt for something in particular but don't see anything on the racks or shelves matching the description in your head, ask whoever's working for help looking: chances are you missed something on the racks, or there could be something just right that recently came in and hasn't been priced yet.
  8. Even if you really like something, don't settle for it if it's not quite right. There's a good chance that if you're iffy about something before you've even left the store, you'll never end up wearing it once you get it home. 
  9. If you find something that you absolutely love or that you've been looking for forever but it just doesn't fit quite right, there's a good chance that you can get it tailored to fit you perfectly, and at a very fair price. 
  10. If there's something you've been trying to find in your consignment excursions for a while but aren't having any luck, see if any shops in your area will keep there eye out for whatever it is you're looking for and can give you a call if it comes in. Many places are happy to work with you to help you find what you're after. 

5 Consignment Items That Just Don't Sell Anymore

It's become apparent, in the last year or two especially, that certain items absolutely do not move for us in the shop. This is due to many factors, including evolving trends, preferences of our local community, etc. We've compiled a list of things that haven't budged off the shelves for a while and that we always end up having to donate or return to consignors. 

  1. Bootcut denim and trousers
  2. Many heels, especially kitten heels and square or pointed toe heels 
  3. Ruffled skirts 
  4. Two piece women's work suits
  5. Certain handbag styles, including hobo style bags and designer bags with signature print 

Because we have limited room for inventory, we are trying to streamline and curate our selection more and more. When we say no to some of your consignment items, please don't take it personally: we have to take in clothes according to what we see selling so we can keep things rotating and avoid stagnancy. 


Consignment VS Selling Your Own Clothes

Consignment is just one of the many avenues available to sell your clothing; you also have the option of selling your clothes on your own. As with anything else, there are pros and cons to this:

You get to control the amount you price your items for, and you will keep a bigger profit of what sells. 

It can be extremely time consuming. Be prepared to take a lot of photos and list a lot of detailed information about the items you're selling. You will have to print shipping labels and package up items when they sell, which means you will need to stay stocked in shipping supplies and will have to make trips to the post office. 


The benefit of consignment is that it takes away the time and energy necessary to make sales on your own. Even though your profit won't be as big from your sales since consignment stores will take a bigger percentage of what things sell for, you don't have to deal with the hassle of selling your own clothes. It all comes down to what kind of time you have on your hands, whether or not you want to control the price something sells for, and what kind of money you're looking to make on your items.  


Here are 5 sites and apps where you can sell your own clothes, and a little bit about how they work: 

  1. Craigslist
    By selling through Craigslist, you get to keep 100% of the profits. Selling through Craigslist requires coordinating with people via phone or email and meeting up with people in person to exchange money for whatever it is you're selling. 
  2. Facebook Marketplace 
    Basically the Facebook version of Craigslist, but instead of being anonymous, the items are linked to your social media. As with Craigslist, it's up to you to coordinate payment for and delivery of your items: Facebook Marketplace doesn't facilitate these things.   
  3. eBay
    When you sell things on eBay, they take a small listing fee (but only after 50 items are listed) and a percentage of the final sale price depending on the item you're selling. eBay allows both auction style selling and concrete prices for your items. They generate a prepaid shipping label for you when something sells.
  4. Poshmark
    Selling on Poshmark is fairly easy. However, successfully and consistently making sales can require a bit of effort on your part: your things will sell better if you acquire followers and "share" other people's items to your followers. Poshmark keeps 20% of whatever an item sells for. Shipping labels are generated quickly and easily, and the buyer pays for shipping. 
  5. Mercari
    Similar to Poshmark with a slightly different style. Mercari allows for easy messaging between buyers and sellers. They take 10% of your sales, and it is up to you how you ship: you can choose to ship on your own or get a prepaid shipping label, and you can either choose to pay for shipping or have your buyer pay for it. 

How We Price Your Consignment Items


We don't just randomly choose a price to stick on your clothing when we price your consignment items. That being said, we also don't have a specific algorithm that we abide by when choosing what we put on a price tag. Here are the main things we pay attention to when we price your items: 

  1. The quality, condition and age of the item 
  2. The brand and approximately what it would have retailed for new 
  3. The style of the item 

When we don't have solid knowledge of a brand or where it retails, we look it up to get an idea of where it sells, for how much, how current it is, and whether or not that particular brand tends to go on sale a lot. 

The main thing we keep in mind when pricing clothes is how much an item will realistically sell for at our shop according to the customer base we have, the season it's selling in, and what we've seen similar things sell for in the past.


What To Expect When You Consign With Us


Clearing out your closet can be a daunting task, but a necessary one to keep your wardrobe feeling fresh. Your closet should be filled with things that make you feel good about getting dressed for your day in the morning. If you're not using it, consign it: there's no point in holding on to items of clothing that you'll stare at every day but never wear again. 

Our consignment process is straightforward and easy. Here is how the process works: 

  1. Bring your items in to the shop either on hangers or gently folded in bags or bins. 
  2. Shop around while we go through your things. This part will only take 10-20 minutes max. We take in items based on season, brand, quality, condition and what we have a customer base for at our shop.  
  3. After we're done going through your clothes and have determined that we will take some or all of your clothing on consignment, we will have you fill out a consignment contract. 
  4. You will get an inventory link emailed to you, through which you will be able to set up an account with our consignment software and see your items in our system.
  5. Your items hang out on our racks and shelves for 90 days, waiting to sell. 
  6. On the 10th of every month, we make out a check for you for your previous month's sales. Your check gets filed at the shop until you're able to come pick it up: you can either pick up monthly or wait to pick up all of your checks at once after their 90 day consignment period. 
  7. After your items officially "expire" in the shop, you can either come in and pick up your items or have them donated to the St. John's Clothing Closet. (This is pre-decided by you in your consignment contract.) If you had opted to come pick them up, you have 7 days to do so, otherwise they will be donated. 

Behind The Scenes At The Shop

It's a daily whirl wind here at the shop in the best of ways: there is certainly never a lack of things to do when it comes to keeping a small business up and running. Ever wonder what goes on behind the scenes? Here are some of the many things we tend to throughout the day: 

  1. Responding to shop emails, social media messages, texts and voicemails. Lots of them. In order to not get buried in the many inquiries we get daily, it's a constant housekeeping activity. 
  2. Organizing daily mini photo shoots to capture new arrivals and putting together content for social media, newsletters, blog posts, etc. 
  3. Constantly organizing racks, jewelry, shoes, etc. and running go backs throughout the day 
  4. Taking in consignment, entering it into the system, pricing, tagging, and getting all that inventory out onto the sales floor
  5. Pulling expired items and either donating them or gathering them to be picked up by the consignors who want them back 
  6. Packaging and mailing items that sell over social media 
  7. Planning and brainstorming for future shop parties and events 
  8. Trying not to get too off track from gushing over whatever cute animal or child that happens to be at the shop
  9. Sporadic dance parties 
  10. And so on and so forth: never a dull moment! 

The Top 5 Things Consignment Stores Look For

1. Handbags & Mini Backpacks. Bags with a timeless, classic look are best sellers. Crossbody, tote, doctor, and bucket styles are the most sought after, as well as leather or canvas mini backpacks.                    

2. Booties. Ankle boots are very popular right now in many different shapes and sizes. Flat heel, chunk heel and wedges sell the best.  

3. Jackets. Moto, denim, trench and field jackets are all well loved and never go out of style. 

4. Denim. Skinny jeans and boyfriend jeans are currently the denim styles that sell the best, especially with a mid to high rise waist.  

5. Dresses. Both classic, simply styled dresses and more bohemian vibe dresses do well. Shift, swing, fit & flare, tunics and maxi dresses are all well loved styles. 

Top 10 Consignment Shops in the Portland Area


Portland is a mecca for consignment and resale shopping. It's always a treasure hunt setting foot into any of these 10 favorite's around the city. 

In alphabetical order:

  1. Artifact on SE Division
  2. Button on N Interstate
  3. Consign Couture in St John's & Lake Oswego 
  4. Half Pint on N Mississippi
  5. Here We Go Again on NE Broadway & John's Landing
  6. Modo on Alberta & E Burnside
  7. Seams to Fit in Nob Hill
  8. Silver Lining in Sellwood
  9. Village Merchants on SE Division
  10. What's Upstairs on NW 23rd